by Lincoln in the News on March 12, 2013
The completely redesigned 2013 Lincoln MKZ has done what rivals from Mercedes-Benz and Audi couldn’t: earned Top Safety Pick+ recognition from the Insurance Institute for Highway Safety (IIHS). It’s a new honor that requires vehicles to first achieve the highest possible scores in the IIHS’ traditional suite of Top Safety Pick tests for moderate-overlap, side- and rear-impact and rollover protection. For the enhanced safety recognition, honorees also must garner either “Good” or “Acceptable” grades in an additional test, designed to evaluate vehicle-occupant protection during frontal impacts with thin objects, such as telephone poles and/or trees.
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by Joel Arellano on March 11, 2013
2013 Lincoln MKS © Ford Motor Company
Livery services have been offering Lincoln vehicles for decades, and the stretched Lincoln Town Car limo is a well-known image around the world. Ford discontinued the Lincoln Town Car sedan back in late 2011 and replaced it with the MKT Town Car crossover and Navigator L SUV.
Now the Lincoln Motor Co. is offering a third option: the 2013 Lincoln MKS sedan. [click to continue…]
by Lincoln in the News on October 31, 2011
In 2010, Ford announced plans to offer seven new Lincoln models in an effort to boost the brand’s image and compete in the luxury car market against Audi and BMW. Rumors had it that amongst the new models would be a production version of the Concept C called the Lincoln MkC. The MkC would reportedly be built on a Ford Focus platform and would include an array of new technologies to compete with competitors like the Audi A3 and Lexus CT 200h luxury hybrid.
Soon after, Ford assembled a team of experts that included designers, engineers, and luxury experts to spearhead the revamped Lincoln project. [click to continue…]
by Lincoln in the News on October 11, 2011
Lincoln and Hearst Magazines are launching a print and online series that focuses on the craftsmanship of luxury. Renowned artisans are featured, including chef Richard Blais, jewelry designer Karen Erickson, and men’s fashion designer Kevin Stewart. Each shares their outlook on how traditional ideas can evolve into something new for today’s luxury consumer.
The New Century Craftsmanship Idea Series was created to engage with readers in ways that inform, enlighten, and bring new focus to notable artisans who understand key elements of luxury and constantly innovate for their craft in unique ways. [click to continue…]
by Lincoln in the News on September 29, 2011
The bold waterfall grille that’s prominently displayed on every Lincoln vehicle will soon become a thing of the past. Sources familiar with the updated MKS sedan and MKT crossover have said brand will ditch the iconic grille.
Specifically, the new Lincoln grilles will be “completely different” than the current grilles. They’re also expected to be less bold and more elegant. [click to continue…]
by Lincoln in the News on September 28, 2011
Ford is preparing to bring its luxury brand to China for the very first time. The automaker believes that overseas sales will help make the brand more relevant, especially as Chinese consumers begin to demand more luxury cars.
“We have a great luxury brand in Lincoln, which we have recommitted ourselves to,” Ford CEO Alan Mulally told Bloomberg. “There’s going to be tremendous pull from China to have access to these great vehicles.” [click to continue…]
by Lincoln in the News on September 16, 2011
Ford and Lincoln are quickly adding EcoBoost engines to their respective lineups to boost fuel efficiency without sacrificing fuel economy. And at the Frankfrut Motor Show this week, Ford unveiled its smallest EcoBoost yet, a 1.0-liter three-cylinder unit.
This new EcoBoost features advanced turbo-charging technology, improved twin variable camshaft design and intelligent ancillaries to deliver performance that belies its small size. It will first be fitted to the Focus, followed by other Blue Oval products. [click to continue…]
by Lincoln in the News on September 15, 2011
The Ford Motor Company made a huge splash at the Frankfurt Motor Show this week. With its largest-ever European display, Ford showed off new vehicles and innovative new technologies.
Giving a sneak peek into future Ford designs and technology was the Evos Concept. The vehicle incorporates the brand’s new design DNA as well as a new generation of driver interaction and awareness currently under development. Seamless connectivity between the vehicle and the driver’s ‘personal cloud’ of information is at the heart of the vision for its capabilities. [click to continue…]
by Lincoln in the News on September 7, 2011
Sales of Lincoln sales were up 25 percent last month compared to the same period a year ago. That boost comes just after a 40 percent sales increase in July. In the first eight months of this year, Lincoln sales totaled 57,823 units, which is up 4 percent from the same period in 2010.
Lincoln’s strongest seller was the MKZ sedan, which racked up sales of 2,337 units, up 50 percent. Sales for the MKX crossover totaled 1,971, up 15 percent, and sales for the MKS sedan were up 35 percent. [click to continue…]
by Lincoln in the News on August 30, 2011
Automotive News reports that new models will be coming to the Lincoln lineup very soon. Ford’s product development head, Derrick Kuzak, recently told dealers that seven new or refreshed models will arrive by 2014.
The Lincoln Navigator is one model that will be receiving attention very soon. The SUV will get a twin-turbo 3.5-liter EcoBoost engine option for the 2012 model year to make it significantly more fuel efficient. It will also get a few minor styling tweaks to keep it fresh until its full redesign. [click to continue…]
