Sales of Lincoln sales were up 25 percent last month compared to the same period a year ago. That boost comes just after a 40 percent sales increase in July. In the first eight months of this year, Lincoln sales totaled 57,823 units, which is up 4 percent from the same period in 2010.
Lincoln’s strongest seller was the MKZ sedan, which racked up sales of 2,337 units, up 50 percent. Sales for the MKX crossover totaled 1,971, up 15 percent, and sales for the MKS sedan were up 35 percent.
In addition to garnering strong sales, the brand has also been winning plenty of awards lately. Most notably, Lincoln was rated the most dependable brand in the J. D. Power and Associates 2011 Vehicle Dependability Study, and – among individual models – the MKZ sedan ranked second in reliability.
“We are absolutely focused on making Lincoln a world-class luxury brand with compelling vehicles and an exceptional ownership experience to match,” said Ken Czubay, Ford vice president, U.S. Marketing, Sales and Service. “We also have a lot of Lincoln news on the way – with seven new or significantly refreshed models in the next three years.”